Boosted Posts vs Ads Manager - which one is better for Instagram ads?

Thu, 12 Mar 2026 09:15:44 +0000

Is it better to boost a post or create an ad on Instagram? In this video we’re doing a side by side comparison of boosting posts vs running ads on Instagram and Facebook to finally answer that question.

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🕛 TIMESTAMPS 🕛

0:00 Intro to Boosted Posts vs Meta Ads
0:20 Are Ads Worth It?
0:32 What is a Boosted Post?
1:43 What is a Meta Ad?
2:05 Difference between boosting posts and running ads
10:04 Which is better?
10:30 When should you boost a post on Instagram?

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